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About us

Carters is an individual and unique specialist snow and outdoor sports store based in Reading, England. Skiing, snowboarding and outdoor sports are exciting, colourful, adrenaline filled activities that excite and enthuse their participants. Carters product offering in store and online aims to reflect these dynamic qualities. is the online shop for Carters.

Carters is one of the top ski and snowboard boot fitting destinations in the country. We constantly invest in our staff training and equipment to give you the best possible fit.

Carters and are commited to bringing you the newest and the best products in snow and outdoor sports. We constantly strive to offer choice, quality and value for money in a well informed and friendly atmosphere.

The company is family owned and run and has been in business since 1830. Carters is a dynamic organisation constantly evolving to keep up with or ahead of the constantly changing retail environment.

We hope you are inspired by what you see on this website but remember there is a lot more to discover in Carters Reading store.

about us